WRITING FOR TV VERSUS WRITING FOR A STREAMING SERVICE BY DAMARIS IRUNGU OCHIENG’

Some writers say that there isn’t a difference between writing for TV and writing for streaming services, but from my observation I believe there is.

More so for us in Africa where streaming is picking up, as writers we cannot be left behind.

Whereas TV viewers have some patience, streaming viewers don’t. They hold the remote in their hand and are ready to switch to something more engaging the moment they sense boredom.  

While I was attending one of Robert Mckee’s story seminars, a participant asked a question about how to deal with the dwindling audience attention span, and Robert Mckee was quick to correct the participant by saying that the audience were not losing attention span, but interest span. This was obviously brought about by the myriad of options the audience has in this day and age.  

I couldn’t agree more with Robert McKee and more so when it comes to writing for streaming services. You have to grab us from the start and hold our attention to the end. A whatsapp message coming in shouldn’t be more important than what’s on the screen.  Below I share some ideas on how to ensure your show on a streaming service hits its intended mark.

  1. Get your audience invested in the characters and the journey they are going on right away: Gone are the days when we could do long set ups, and drag a show along. Right now, if you’re not grabbing and getting your audience connecting with your characters in the first six minutes, you’ve lost them. If as an audience I don’t care and I’m not rooting for your characters, then why am I there?
  2. Heighten stakes:  If the stakes stay at the same level, it leads to boredom, this is where the audience leave the TV playing and go fix themselves a snack. And it’s not about car chases, or explosion, if Bridgerton, a love story manages to grab us that way, then really it’s not about the genre.  Feelings are universal, if we feel something for your characters and the story, and we want them to succeed, then we stay the journey with them, because we are invested in what happens to them.
  3. Tension and Release: Make sure you are giving the audience the right amount of tension and release. If an audience is feeling suffocated as they watch an episode of your show, because you are not giving them any release, then that’s how they switch to the other show and say they will come back to yours, and chances are they might never. And it works the same for tension, the opposite of tension is relaxation, and we all know too much relaxation leads to boredom. So finding this delicate balance between tension and release should be one of your goals.
  4. Show Don’t tell: I can’t overstate this. Unlike in TV where you could get away with telling us more, in streaming you have to be intentional about showing us and not telling us. Reread your script and re-edit to make sure you are showing us more than telling us. It is not up to the director; it is up to you, the writer, to give your show the best chance of holding its rightful place in the streamers platform.
  5. Tell us something new: Most audiences want to learn something new so that they can go and use it in a conversation and brag about how knowledgeable they are. If a show tells them something new that they didn’t know, then they will be coming back for more.

These are just but a few of the techniques you can apply to make sure your show on a streaming service doesn’t disappear in the sea of other shows. Give your show a fighting chance by carefully working on your craft.

For more inspiration, Information and education on the business and craft of writing, head over to my website www.damarisirunguo.com and sign up for my FREE WEEKLY E-NEWSLETTER(Unsubscribe at any time)

Grab your free guide on writing while there.

You can also buy my book on writing ‘Get Writing, A beginner’s guide from Idea To First Draft’ from amazon at $3.99 or if in Kenya order your hardcopy from me for only Kshs 650.

Happy Creating!

HOW TO THRIVE IN A WRITERS’ ROOM BY DAMARIS IRUNGU OCHIENG’

Writing for a TV show/streaming service is not a one-wo/man show, though there are some like ‘The Crown’ where it’s said the writer works on the show alone, but then there is an entire research team behind him.  

For most of us, a writers’ room is the way to go, I will be honest and let you know that in the past I’ve had to work on some entire shows alone because of budget constraints, but things are opening up now and we are able to afford writers rooms.

Unlike in Hollywood where the writers in a writers’ room have various titles like Supervising producer and so forth, In Kenya and in some other African countries, the only titles we currently use are Writer and Head writer, the head writer wears two hats, that of the head writer and of the Script/story editor because again, our budgets don’t allow for more.

What is a writers’ room anyway? This is a space where writers and creatives meet to flesh out story ideas, from strenghtening the character bible, the story arcs and everything it takes to get the story from just a concept to the final shooting script.

Okay, so with the technicalities out of the way, let’s get into a few tips on how to thrive in a writer’s room.

  1. Be a team player: You are not competing with your fellow writers; you are working together to create a great story that you can all be proud of. Have that at the back of your mind as you build on other writer’s work, use polite language. It’s not about outshining your colleagues, it’s about having a great story and unique characters.
  2. Come prepared: The way to shine in a writers’ room is to be prepared. What’s the show about, what’s the topic, what are some of the themes? How knowledgeable are you on some of these topics? Don’t be a prop in the writers’ room, come ready with knowledge. This is why I insist that writers have to read widely, you have to interact and live life so that you are able to tap from that and enrich the story ideas in the room.
  3. Be vulnerable: Most writers’ rooms are safe spaces, you need to be somewhat vulnerable, to share from some of your own life experiences, good or bad to be able to help make the story relatable to your audience. This is also a good way to connect and become friends with your fellow writers. There’s no shame in being vulnerable.
  4. Be courageous: When you find yourself in a writers’ room with more experienced writers, you could get intimidated to the point of not wanting to share your ideas because you feel they’re not good or won’t make an impact. A writers’ room is not the place to keep your ideas to yourself, you have to share them, doesn’t matter if they are half baked, speak up, someone else will build on your point and that idea could end up being a big turning point in the story, so please speak courageously. There are more no’s than yes’ in a writer’s room so keep sharing.
  5. Don’t take things personally: An idea getting rejected could feel like a personal attack on you. It’s not (most times) the best thing you can do for your career is not to take things too personal. Go with an open mind, get the story done, you are there for the story, not for ego massaging.
  6. Have Fun: Enjoy the process. The beauty of being a writer is being able to work on various projects. Be in the moment, be present, enjoy the story, give it your all and the positive energy you send out will repay you back.
  7. Keep learning: Never stop learning. There will be more experienced writers, better storytellers and so forth in the room, instead of competing with them, learn from them. That’s one of the ways to keep growing as a writer.

I’m hoping these tips have inspired you to do more and be more. For more inspiration, information and education on the business and craft of writing, head over to my website and subscribe to my FREE WEEKLY E-NEWSLETTER. (unsubscribe at any time)

Grab a free guide on writing while there.

You can also purchase my Book on writing. Get writing ‘A beginner’s guide From Idea To First Draft’ Available on amazon at 3.99 dollars.

If in Kenya, you can buy the book directly from me for Kshs 650 or Kshs 850 for the workbook.

Happy Creating!

6 TIPS TO GET YOU AHEAD WITH YOUR WRITING CAREER BY DAMARIS IRUNGU OCHIENG’

  1. Make time for your passion projects: It’s been said that you are as good as your last project.  This means that as you go ahead with your career, you need to be continually building on a body of work that you can be proud of; balancing carefully the ‘write for hire gigs’ with your passion projects that are uniquely you and have your voice in them. A time will come when the world will be ready for it and having it ready will get you ahead of many other writers.
  2. Get help from Mentors: This doesn’t mean nailing down a mentor and insisting that they mentor you. Most mentors are very busy. The beauty with the internet is that it has made everyone accessible, and their thoughts on various subject matters available. Are you following those you consider your mentors on social media? Do they have a blog and do you follow it and read it? Are you buying books to help sharpen your craft? How are you getting inspired as a writer? Learning indirectly from your mentors has great benefits and can help you get ahead in your career.
  3. STOP saying YES to everything: If you are starting out in your career then by all means say yes to everything. But as a professional writer with some credits to your name, you have to stop saying yes to everything and start saying no to some things, so that you save up headspace to be able to work on things that will reward you in the future. Don’t just think about today. Build a portfolio of work that can take you to the next level.
  4. Over deliver: I feel sad when I see people comfortable with mediocrity. Listen up, even if the producers you are working with have lower standards, you should have higher standards and over deliver. I do my best to over deliver, I never miss a deadline, I always put my best foot forward and go over and beyond. You are a writer, you love writing, why should the amount of money you are being paid for the particular project dictate how much you deliver? Go over and beyond, as long as you said yes to the amounts offered, as long as you took the job, you have to over deliver. And I guarantee you, over delivering pays off later on in your career.
  5. Eliminate Excuses: A lot of us entertain excuses, ‘I am not ahead because I don’t know anyone, I am not this or that.’ The minute you take responsibility for your life, the faster you will go up that ladder. I didn’t know anyone when I started my career. I have had two careers as a journalist and as a TV writer, as a journalist, in my very early 20’s I got to write for Saturday Magazine, I found a way in by my resilience and impressed the then editor Rhoda Orengo and at Kiss FM got internship from Carol Radull, they didn’t know me but I got IN!  If you look for excuses, you will not see opportunities. Eliminate excuses and you will go far in your career and life in general.
  6. Never Stop Learning: The moment you feel you know it all, marks the beginning of your downfall. It’s a fact. To get ahead and stay ahead as a writer you have to be continually learning. Enjoy the process, keep growing and keep flexing those writing muscles. That’s the name of the game.

I hope these tips inspire you to get ahead with your writing. For more inspiration, information and education. Head over to my website damarisirunguo.com and sign up for my FREE WEEKLY E-NEWSLETTER.

Grab a free guide on writing while at it.

Happy Creating!

A SCRIPT EDITOR’S PERSPECTIVE ON MISTAKES WRITERS MAKE WHEN WRITING BY DAMARIS IRUNGU OCHIENG’

As a script editor and head writer for over a decade, I notice mistakes that could easily have been avoided, if the writer just worked a little harder on their craft.

In this blog I’ll point out seven mistakes in the hope that you’ll avoid them and increase your chances of making it as a writer out here.

  1. Lazy writing: Things that fall in this category are things like un researched material and facts, careless spelling mistakes, grammatical errors and such like things, that distract the script editor from fully being immersed in your written story.
  2. Un-relatable Characters: The surest way to make your story fall flat is to give the audience characters they can’t relate with. Your characters are the ones driving your story, so make sure they are carrying us along emotionally in their journey.
  3. Not beating deadlines: I can’t overstate this, if you don’t beat a deadline as a writer on a TV show, it’s not just your episode that gets affected but the entire series. How do you expect the Script editor to read episode 4 before reading episode 3.  Not meeting deadlines is one of the surest ways to get yourself ‘not recommended’ for other gigs.
  4. Predictable twists and turns: The reason the audience is giving you half an hour, one hour or ninety minutes of their time is because they want to be immersed in some journey and forget about life for a moment. When your story is predictable then what’s the point, they might as well check their phones for the jokes and memes in their whatsapp groups.  Robert Mckee once said that the audience is not losing attention span, it’s losing interest span. There are so many things competing for the audience attention, make sure you grab and hold your audience interest. The predictable twists and turns also weaken any conflict.

I’ve in the past written a blog post on how to hold your readers’ attention. Find it on my website www.damarisirunguo.com

Or Click on this direct link to the specific blog post https://wordpress.com/post/damarisirunguo.com/489

  • Telling Us instead of showing us: TV is a visual medium, make sure you are utilizing it. Think of your story movements in terms of actions and see what you can show us instead of tell us. E.g If a character is angry, instead of them saying they’re angry, how about they clear the stuff on their desk in a huff or throw something to the wall. Show don’t tell. Make sure you’re showing us more than telling us in your script.
  • Not sticking to the Tone of the show/story: If you’ve never written in a certain tone, research on it, eat, sleep, dream with that kind of show to make sure you are nailing the tone of what’s expected.
  • Not taking Notes given by the Head writer: There’s nothing more annoying than this. There’s a reason the head writer is the head writer and not you, so even if you don’t agree with their notes, examine whether it’s your ego or stubbornness, then put your feelings aside and work on the notes given. One day when you are the head writer you can call the shots. For now, the easiest way to get yourself fired is to give your head writer/showrunner a hard time. I’m not saying don’t push back on notes at all, but know which battles to pick, if it’s something you are deeply passionate about and can’t sleep if you take that note then by all means raise it with the head writer, we are humans and we understand and listen.

 Hope you’ve found those tips useful. If you’d like more tips on writing. Head over to my website www.damarisirunguo.com

You can also subscribe to my email list for your free guide on writing plus a weekly newsletter that inspires and informs to get you on the right track on your writing journey.

You can also buy my book on writing. Get writing, A beginner’s guide from Idea to First draft on Amazon. Or if in Kenya, order a hardcopy by whatsapp text only to 0707 651546 for your hard copy at Kshs 650.

Happy Writing and Creating!

A SWOT Analysis of Yourself As A Professional Writer By Damaris Irungu Ochieng’

 A SWOT analysis is mostly used by corporations to check if their business plan or idea is going in the right direction. If you’re a writer making your money from writing, it is important to do the same to check if you are heading in the right direction and if not, how to get your writing career back on track. Read on for my thoughts on how to do a SWOT analysis of your writing career.

S – Strengths: What are your strengths as a creative? Do you even know what your strengths are or are you comparing yourself to those around you? I love this famous saying that ‘if you judge a fish by its ability to climb a tree it will grow up knowing it’s stupid’ Do you feel like you’re a bad writer because perhaps you wrote in a genre that is not you? Perhaps you didn’t put enough time into the work? And that has made you feel inadequate? Work on stories that let your light shine through, what are those stories that make you come alive? What genres do you love most and can shine through them? Tiger Woods didn’t win numerous records by focusing on his weaknesses? He focused on perfecting his strengths. Perfect your strengths as a writer so that you may shine through.

W- Weaknesses:  What are your weaknesses? A person who is not able to look at themselves sincerely and point out their weakness won’t go far in life. Spend time examining yourself as an individual and find any weaknesses that could be stopping you from reaching your fullest potential. Are you a glass half-empty person? I’ve worked with writers who give half of their zeal on projects because it’s not their original idea, this lack of passion in turn ends up hurting the prospects of them being called for other gigs. Let’s take time to look inward at our weaknesses and find ways to create a balance.

O- Opportunities: Sometimes we miss out on great opportunities because we let fear of the unknown control us. ‘What If I fail? What if (insert your fear). Listen, a lot of us are doing it afraid, so go for it, don’t let opportunities pass you by because you’re afraid of what others will think of you if you fail.

Look around you, what opportunities can you see in the market place around you and globally, how can you leverage that for your win? How can you synergize with others for a win, in the spirit of Ubuntu? I am only because you are?  An African wise saying goes ‘If you want to go fast, go alone, if you want to go far, go together.’

T- Threats: What are the threats that could render you irrelevant as a writer and bring an end to your career? How are you approaching the threats to make sure they don’t end your career? Is the threat imaginary or is it really a threat? What can you do about it? Do you have friends or acquaintances who can help you overcome the threat? Do you have mentors who you follow to stay inspired and to see how they are handling the threats that come their way? Remember the reaction to the threat is what will determine your outcome. Threats will always be there, so how will you react to them?

Hope this article has helped with you some tips on how to navigate your career as a writer.

For more inspiration, Information and education on the craft and business of writing, make sure to subscribe to my FREE WEEKLY email list at my website

www.damarisirunguo.com

Happy Creating!

HOW TO STAY CONSISTENT WITH YOUR WRITING BY DAMARIS IRUNGU OCHIENG’

We are counting down to the New Year. 2022 is fast approaching. One thing I know for sure is that the things I’ve succeeded in; are the things I have been consistent at this year. My weighing scale hasn’t moved because I have not been consistent with my workout that’s for sure!

But what I have been consistent at, is writing and growing as a writer and I hope to take some of my writing habits and apply them to the rest of my life.

If you’ve struggled with being consistent in your writing this year. Read on for some tips on how to stay ahead in 2022.

  1. Set Clear Goals:  We are at the end of the year. This time should be spent on lining up your writing goals for the next year. Look at your schedule and see how much time you have available for writing. Be REALISTIC.  This is not the time to do your wishful thinking list, it’s the time to do a realistic schedule of what is really possible, factoring in all the other commitments you have in your life. I would challenge you to give yourself a lesser goal i.e give the project more time than you think it will take, if you finish earlier, well and good, and if you use all the time, you are still on schedule, this will reduce frustration and help you stick to your goals. Example; are you only able to write 3 pages of a script a day or 500 words of your novel a day? Go with that and set your goal based on the little time you have available and stick to it no matter what!
  2. Commit to your goals: How badly do you want to succeed as a writer? If you’ve been referring to yourself as an aspiring writer in 2021 then you need to move from aspiring to professional writer in 2022. The difference between aspiring and professional writers is that aspiring writers keep dreaming of what ‘could be’. Professional writers on the other hand get their hands dirty by getting the job done.  To stay consistent in your writing means working on your daily habits. How does a professional treat their career? By making time for that which they consider their profession, by investing in their skill and making time to learn more on how they can be better at it. Take an inward look at just how much you’ve invested in yourself as a writer this year and take the necessary steps next year. PS I have a book on writing- check out more on my website www.damarisirunguo.com Plus free blog articles, a Weekly newsletter with information and inspiration if you sign up to my newsletter list, plus vlogs on my Youtube Channel, Damaris Irungu O
  3. Measure your achievements: We’ve talked about setting clear goals and committing to the goals. One way to trick your mind into staying consistent is by measuring your achievements. If you’ve said you are getting a script done by March Next year. Do you have a treat for yourself for getting to that milestone?  Did you align the goal based on a competition you’d want to enter your script in? Do you have a ‘next step’ strategy after getting to your achievement? It could be as simple as booking a friend (with a knack for story) to read your work after you’re done with a second draft revision.  Make sure you keep measuring your achievements and move to the next goal, so that at the end of the year you have several things to show for the 12 months in the year.
  4. Change your mindset: One of the most important strategies of staying consistent in your goal is to make sure your mindset is on the positive. No one can do this for you. No one can make your dreams come true more than you can. You will have to lift yourself up when you’re feeling low, when you feel like giving up, only you can do this for yourself, so refill your creative well with positive affirmations so that when the going gets tough, you will still keep moving and will have a great body of work to show at the end of 2022, God Willing!

Godspeed in everything you do!

Need more help with your writing?

Then grab a copy of my book ‘Get Writing, A beginner’s guide from Idea To First Draft’ Available on amazon. And hard copies available in Kenya by order by sending a whatsapp text to 0707651546

Hope these tips have helped jumpstart your move to becoming the best version of a writer that you can be.

You can find more of such articles on my website www.damarisirunguo.com

You can also subscribe to my email list for free for various guides on writing. www.damarisirunguo.com

Happy Creating!

7 KEY INGREDIENTS FOR A GREAT STORY, Writing with the reader in mind BY DAMARIS IRUNGU OCHIENG’

  1. Characters we root for: We need to have at least one character through whose eyes we experience the story, someone who we empathize with and root for, the person who serves as the connection between what they are going through and the world of the story.  Such characters help us go the journey with them till the issue/crisis is resolved (or not)
  2. Conflict: Drama is conflict, without conflict or promise of it then what’s the point of keeping us there? Make the conflict relatable that we as an audience put ourselves in the character’s shoes and ask ourselves. ‘what would I do if I was the character/s in the story?
  3. Grey areas: Choose subject matters that don’t have obvious answers, this will hold our interest as an audience as we listen and follow both sides of the debate to see which one holds more weight.
  4. Suspense: You’ve got to hold your readers interest and curiosity. If I’m not curious about what’s happening next, then I’m not going to stick around. I’ve in the past written a blog post on how to hold your readers’ attention. Find it on my website www.damarisirunguo.com
  5. Great Pacing: You need to find the proper balance of the pacing of your story, we have to breath but at the same time we have to stay on the edge of our seats. Finding that balance is your lonely task as a writer. Study the genre you’re working and see how the other writers in that specific genre do the pacing of their stories. Keep studying and reworking your story until you find that rhythm.  
  6. Use humour: If you are gifted with a hand in humour or writing witty dialogue then by all means drip feed it across the series. It’s not only comedy that needs humour. Every genre can do with some laughs so spend some time working on appropriate humour for the piece of work you’re writing.
  7. Teach us something we don’t know: If you have a budget for spectacle scenes then use that. If you don’t have a budget then give us some new useful information, drip feed it across the story so that we can feel a little bit more intelligent by the end of the experience.

Hope you’ve found those tips useful. If you’d like more tips on writing. Head over to my website www.damarisirunguo.com

You can also subscribe to my email list for your free guide on writing plus a weekly newsletter that inspires and informs to get you on the right track on your writing journey.

You can also buy my book on writing. Get writing, A beginner’s guide from Idea to First draft on Amazon. Or if in Kenya, order a hardcopy by whatsapp text only to 0707 651546 for your hard copy at Kshs 650.

Happy Writing and Creating!

HOW TO INVEST IN YOURSELF AS A WRITER BY DAMARIS IRUNGU OCHIENG’

The journey of a thousand miles begins with the first step. It is not enough to say I do to writing, you have to put in the work that comes in after saying ‘I do’

To become good at something, you have to work hard and smart at it, keeping in mind that insanity is doing the same thing over and over again and expecting different results.

I see a lot of writers who never get far in their careers because they simply never invest in themselves. They will never buy a book on writing, a course on writing, or watch a lecture on the craft of writing.

They will always find an excuse on why it can’t be done, why they don’t have the money, time and resources and yet the very writer will find time and resources for other things like a weekend of binge watching their favourite shows, will get money for new shoes and so forth but it’s such a struggle to invest in the craft.

The question is how badly do you want to succeed as a writer? If you want it badly enough then you will find a way to make it happen.

I share below some ways you can investing in yourself to become a better writer and storyteller.

  1. Follow the right people and organizations on social media: If you call yourself a writer and you’re not following writers who work in genres you’d want to work in, then something’s totally off. I see writers following the actors and forgetting to follow the writers of the shows and films, who might give them the inspiration needed to move them from aspiring writers to working writers. One of the ways to get to know more about the industry and craft of writing is to follow those you want to emulate. They don’t have to be a direct mentor, but by following them you will get some useful insights into how to go navigate the world of writing and your career.
  2.  Apply for Free courses/Webinars: I just completed a 12-week intense course on story development by Realness in partnership with Netflix. I already knew a lot on writing when I applied for the course, but I always stay hungry and eager to learn more, you can never learn enough.  It was a great investment of my time and energy and I’ve come out on the other side a better writer and story developer. Look out for such opportunities, put your best foot forward in your application and go for it. If you want to get updated on such opportunities for writers, join my email list where I send out a weekly newsletter with inspiration and information, head over to my website www.damarisirunguo.com and give out your email address at the bottom of the page.
  3. Pay for Courses on Writing: If you don’t have the muscle to compete for the few opportunities available and have some cash you can spare, then pay for some writing courses and fast track your writing career. Writing is a serious profession and can easily become your major stream of income, that will only happen if you invest in yourself and keep growing as a creative. Everyone invests in their passions one way or the other, prioritize your passion and it will reward you in the future.
  4. Make time to listen to podcasts/Youtube videos: If you’re low on cash and high on motivation, then get your hands on useful podcasts and youtube videos that will help shape not just your craft of writing but your mindset as well. Sometimes all we need is the right mindset to help us move in the right direction in our lives. So find those free resources and devour them. You can check out some of my youtube videos on my youtube channel Damaris Irungu O. Remember to subscribe and encourage me to put more content there.
  5. Read and Analyze scripts: You can find free scripts on some of your favourite shows and films online. Head over to www.simplyscripts.com for the free scripts resource. See how the descriptions are written. Do they evoke any feelings in you as you read the descriptions, see how the dialogue rolls off the pages. Study them and grow as a writer.
  6. Get writing: The only way to get good at writing is to consistently flex that muscle. You all know how it works, when you’ve worked out for some time, then you stop and get back to it, it feels like you’re a beginner at doing squats. The same applies to writing, you can’t write once a year or once a month and expect to build that muscle, it has to be an almost every day activity. So no excuses. Get on with it.
  7.  Buy books on writing: I cannot emphasize on the importance of buying books on the craft of writing. Books on writing have changed and shaped my writing. I learn so much from different books on writing and it’s helped fast track my career as a writer, and enabled me stay on top of my game. Do you want to improve on your writing? Then grab a copy of my book ‘Get Writing, A beginner’s guide from Idea To First Draft’ Available on amazon. And hard copies available in Kenya by order by sending a whatsapp text to 0707651546

Hope these tips have helped jumpstart your move to becoming the best version of a writer that you can be.

You can find more of such articles on my website www.damarisirunguo.com

You can also subscribe to my email list for free for various guides on writing. www.damarisirunguo.com

Happy Creating!

WHAT’S YOUR WRITING CAREER STRATEGY BY DAMARIS IRUNGU OCHIENG’

Every business needs a strategy on how it plans to move from point A to Z. It’s sad however, that many artists don’t consider themselves businesses, they go with the flow, believe they’re victims of circumstances, and accept the leftovers at the table.

We are creators, without us the creative economy would be down the toilet, why then do creators sometimes believe the lie that they’re not important in the food chain?  

I’m a strong believer that real artists don’t starve. Real artists work hard and smart on their craft and business to get ahead of their game and stay at the top of it.

Do you have a writing career strategy? How does it look like? When did you last review it? Who are the friends you hang out with? Who are the people who inspire you?  If you and your friends are always throwing pity poverty parties, then as Wacheke Nduati of Centonomy would say ‘Ditch your poverty support group.’

If you don’t have a strategy, I suggest you take a few days to careful consider where you’re going and how you plan to get there.

Dreams are goals with deadlines. I love dreaming, but then there comes a time when you have to stop dreaming and flex those muscles, as painful as it might get, that’s the only way to move your dreams from just dreams into reality.

I share below a few tips on how you could go about your career strategy.

  1. Read some business books/articles etc: You need to start thinking like a business. What are the things that make businesses succeed? What are the things that make businesses fail? Apply that knowledge to yourself as a business and see how you fair.
  2. Renew your thinking: It’s been said that insanity is doing the same thing over and over again and expecting different results.  If you’re doing the same things, over and over again and getting the same results, why keep doing it? Change strategy, change your thinking, renew your mind and see where that leads you.
  3. Stay consistent: Consistency makes things easier overtime. The more you show up every day, do what needs to be done and repeat over and over again, the easier it gets (to some extent) and the more productive you become. More productivity for a writer means a potentially successful career. Stay consistent and see how your sacrifice will reward you in the long run.
  4. Invest in yourself: I’m amazed at how many writers will blow up money on food and drinks but the thought of paying for a short course on writing or buying a book on writing gets so much resistance. What kind of a writer do you want to be? One who only operates on instinct or one who has both instinct and skill? When you have a strategy in place, then your priorities shift and you start investing in your career. Nothing comes without sacrifice.
  5. Find a mentor: It doesn’t have to be in the old fashioned sense of someone mentoring you directly, it could be a podcast that you listen to that inspires you, a showrunner or writer you admire and follow. Find someone who fits close to where you’re going as an individual and follow them keenly to see how exactly they got to where they are.
  6. Believe in yourself: One of the most important gifts you can give your dreams is believing in yourself. There will come times in your journey as a writer that the only thing that will save you, is the fact that you believe in yourself. Self-doubt is part of the creative journey, but the ability to shut down the self-doubt volume and increase the belief in self-volume will make sure you’re still working on your craft years from now. Don’t wait for anyone’s permission. Don’t wait to be invited to the table. Bring your own table and own your hustle.

I hope these pointers have inspired you to work on your writing career strategy.

Happy Creating!

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HOW TO GET YOUR AUDIENCE/READER TO ASK WHAT HAPPENS NEXT By Damaris Irungu Ochieng’

One of the most important questions you should arouse in an audience/reader is the Question. ‘What Happens Next?’ If you can master this skill of keeping your audience’s interest up with that question, then you’ll be on your way to a successful writing career.

How many times have you watched something that was not particularly engaging but the question what happens next kept you glued waiting for the answer?

I share a few tips below on how you can get your audience/reader asking themselves that Question.

  1. Get us to care about your characters: This starts with us getting emotionally invested in your characters to care enough about what happens to them. It doesn’t matter if it’s your villain or your protagonist, as long as we’ve connected with your characters, we’ll start rooting for them, in turn we’ll stay around to make sure they get what they want.
  2. The Motivation of Your Character: The WHY of your character has to be clear. Why do they want what they want? What’s at stake if they get or don’t get what they want. If the stakes are not clear, if we don’t know why your character is doing what they’re doing, then the question ‘What happens Next’ won’t matter to us. Make sure the Motivation of your Character is as clear as can be.
  3. Raise the Stakes: Don’t keep the stakes in your story stagnant. Make sure you raise them throughout the story to keep the audience glued and wondering what happens next and if your character will get past the next hurdle. Also be sure not to repeat the same stakes, because the more we experience something emotionally, the less effect it has on us, so vary those obstacles to give us variety in as far as our emotions go.
  4. Don’t pay off before you set up something else: This ties in to raising the stakes. If you want the audience to keep asking what happens next, then make sure you set up another problem for your Protagonist before you solve the problem they’re currently going through.
  5. Add a Subplot: To prevent your story from getting linear and to allow your Main story room to breathe. Add in a subplot. This could be directly linked to your Protagonist, whether it’s a love interest or something else, but something that gets us to see your protagonist or the world of your story from a different Point of View. If done well, subplots help a lot in getting the audience more invested and asking ‘what happens next?’

Hope you’ve found these tips useful. Be sure to read more of those at www.damarisirunguo.com

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Happy Creating!